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20/08 Manisha Rasam
HR Recruiter at Talentbazaar

Views:79 Applications:3 Rec. Actions:Recruiter Actions:0

Marketing Head/Chief Marketing Officer - Internet/Online (6-12 yrs)

Mumbai Job Code: 1783

Job Opening for Head of Marketing/Chief Marketing Officer for Mumbai Location

Job Location- Mumbai-Charni Road

Job Description:

We are looking for a person excited about Marketing to manage all search engine / digital marketing activities/ online and offline campaigns (eg. Facebook, Google etc.) of our Mumbai corporate office. He/She will be responsible for managing all digital / SEM activities such as advertising campaign management, keywords targeting, optimization, etc. You will also manage all SEM campaigns on search engines in order to maximize ROI.

Job Responsibilities:

- Formulate and direct the overall marketing and communication strategy (online and offline) for all channels, so as to achieve the desired audience reach and targets

- Self-execute across a gamut of marketing activities (SEO/ SEM/ PPC/ Google Adwords/ Display/ Remarketing / Social Media marketing/ Viral marketing/ ATL/ BTL/ Activation/ Brand marketing etc / Content marketing / Email marketing / SMS marketing / WhatsApp marketing) including campaign management, keywords targeting, optimization based on data driven strategies, etc.

- Devise, test and evaluate multiple user growth strategies to drive traffic and conversions

- Take high level brainstormed idea to actual implementation, tracking and analyzing

- Build and manage the brand marketing function, strategize, develop and execute multi-channel brand marketing and promotional programs that support brand ethos.

- Manage ATL, BTL, onsite creative and campaign management activities to drive brand.

- Design, create and manage promotions and Social ad campaigns and fundraisers

- Develop fantastic and attractive marketing initiatives including events, partnerships, promotions, campaigns and loyalty, etc

- Plan, implement, measure various experiments and conversion drives

Requirements:

- At least 6 years of experience in marketing ( Online and offline) (social sector marketing/startup experience is a plus)

- 2 +years of experience in Google AdWords / Facebook paid marketing / content marketing with proven customer acquisition and retention track record

- Proficient in digital marketing / SEO/ SEM/ PPC/ Google Adwords/ Display/ Social Media marketing/ Viral marketing/ ATL/ BTL/ Activation/ Brand marketing/Content marketing / Affiliate Marketing / Remarketing etc.

- Creative self-starter who is comfortable with both taking initiative and working in teams

If interested kindly share your Updated CV and mention below Details:

Current CTC
Expected CTC
Notice Period
Current Location
Total exp
Relevant exp

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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