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16/01 Barkha Rani
Human Resource Recruiter at AKMV Consultants

Views:52 Applications:27 Rec. Actions:Recruiter Actions:4

Marketing & Customer Experience Role (1-3 yrs)

Noida Job Code: 308229

Job Brief

We are currently looking to hire an enthusiastic & driven CRM Manager to join our team and implement improvements to the CRM processes, propose methods to acquire & retain customers and participate in growth campaigns.

Responsibilities of a CRM Manager :

- Developing, implementing and managing retention marketing tactics to deliver increased purchase frequency and value to meet business objectives.

- Analysing data from retention marketing campaigns and reporting performance insights to recommend improvements.

- Planning, managing and negotiating multiple digital campaigns with third parties where necessary.

- Supporting the eCommerce Director on strategic planning and budget decisions.

-Developing overall business operations and awareness campaigns, overseeing performance analysis and updating where necessary.

- Supporting optimisation of email and automated communication flows, developing new flows to make best use of insights in timing, targeting and content.

- Building and managing campaigns with messaging to customers or clients customised according to lifecycle stage and engagement level.

- Monitoring competitor campaigns to inform and shape the client's future strategy and tactics.

-Maintaining and improving data management processes and accuracy

Key Requirements :

- Must have solid prior experience in a similar role.

-Must have experience in SQL data extraction, overseeing and driving campaigns and projects.

- Analytical, data-driven, and well-versed in Excel.

- Detail-oriented and thrive in dynamic and fast-paced working environments.

- Excellent communication & interpersonal skills.

- Strong team player and comfortable working in matrix environments.

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