Job Title: Junior ASO Specialist

Company : Out Thinking Pvt Limited

Location : Bengaluru

Experience range : 0.3 - 1 year

Notice Period : 15- 30 days

Job Type : Full-time, Permanent

Salary Range : Interns - 2.5LPA to 3.6LPA

Experienced : Up to 4-5 LPA (Based on Interview Performance)

Overview :

Join our dynamic team as a Junior ASO Specialist, where you'll have the opportunity to leverage your internship experience in SEO, Marketing Analytics, App Development, or Digital Marketing to drive app visibility and growth. This position offers a fantastic chance for recent graduates with a passion for mobile technology to kick-start their careers in a vibrant work environment.

Responsibilities :

- Conduct ASO experiments and analyze performance metrics using statistical methods.

- Implement rigorous keyword research strategies to optimize app visibility.

- Utilize various content and visual tools to enhance app store presence.

- Perform data analysis to inform optimization strategies and decision-making.

- Generate insightful reports and contribute to editing app descriptions and visuals.

- Collaborate with cross-functional teams to execute ASO strategies effectively.

Requirements :

- Bachelor's or Master's degree in Computer Science, Software Engineering, or related fields (B.Tech/B.E or M.Tech preferred) or relevant experience.

- Strong understanding of ASO best practices, app store algorithms, and mobile user behavior.

- Demonstrated experience in conducting ASO experiments and utilizing keyword research techniques.

- Experience with A/B testing methodologies and statistical analysis techniques.

- Proficiency in ASO tools and platforms such as App Annie, Sensor Tower, and Google Play Console.

- Measurement methods (A/B tests, statistical methods) and prove their effectiveness.

- 0.3-1 years of experience in ASO, mobile marketing, or digital marketing focusing on mobile apps.

- Up-to-date knowledge of industry trends and best practices.

Perks and Benefits :

- Vibrant office space conducive to creativity, collaboration, and a supportive team.

- Exciting salary packages for interns and experienced professionals.

- Performance appraisal and opportunities for salary revision based on individual achievements and contributions.

- Provident Fund (PF) or Employee State Insurance (ESI) benefits as per company policy.

- Access to cutting-edge technologies and tools to support experimentation and optimization efforts.

- Opportunities for career growth and advancement within the company.

- If you're ready to take the next step in your career and make a meaningful impact in the world of mobile app optimization, we want to hear from you!

Apply now to join our innovative team and be part of our journey towards success.