Senior Executive - Talent Acquisition at Manya Group
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Manya Education - Online Marketing Manager - Social Media & Analytics (6-8 yrs)
Purpose : To develop effective Social media campaigns and deliver effective campaign analytics
Job Description:
1. Develop and implement comprehensive social media marketing plan
2. Plan and execute all social media campaigns
3. Measure and report performance on all digital marketing campaign and assess against goals (ROI and KPIs) Campaign metrics
4. Identify trends and insights and optimize spend and performance based on insights
5. Brainstorm new and creative growth strategies
6. Collaborate with agencies
7. Evaluate emerging technologies
8. Development of brand awareness and online reputation
9. Generate leads through Facebook lead generation campaigns
10. Developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube.
11. Develop and promote video clips
12. Enhance social media outlets and opportunities to maintain communication and build fan base
13. Develop new partnerships to increase traffic
14. Plan & implement monthly social media calendar
Expectations :
1. Working knowledge of HTML and CSS
2. Strong analytical and data-driven thinking
3. Up-to-date with the latest trends and best practices in online marketing and measurement
4. Figure out best way to communicate the company's message on different platforms, and sometimes might need to convey sensitive issues or deal with angry customers.
Qualification and Work Experience Specifications:
- Minimum 6-8 years of experience in digital marketing - social media
- Experience with Photoshop, Illustrator, Google Analytics
Skill Expertise Specifications:
1. A quick learner who can pick up and adapt to emerging new technologies.
2. Ability to pay attention to details
3. Ability to stick to timelines
4. Should be able to perform well under pressure
5. Ability to Multitask
6.Team-oriented with positive attitude
7. Excellent verbal and written skills
8. Ability to build strong relationships with outside partners and possess strong negotiating skills
9. Demonstrated sound organizational and coordination skills
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