Manipal Global Education Services is looking for a Marketing Manager

If you believe in Marketing that drives business objectives, then you must consider this opportunity:

- In this role you will be planning and executing innovative and effective marketing & communications that clearly contribute to the business goals of Manipal's global units.

- Devising Online & Offline campaigns, communication strategies and executing them with clear cut aim of increasing revenues will be the primary objective of the role.

- Understanding Global markets, customizing the communication strategies for the respective Geographies and Demographics.

Job Description :

- Develop the short-term & long-term marketing road-map for the product by considering the product offerings and market trends

- Work closely with the product team and identify the right product positioning & pitch for effective marketing that resonates with the TG

- Analyse the existing direct & indirect competition, plan and execute marketing campaigns that differentiate the product from the competition.

- Work with the content team and Create content for all product collaterals such as sales & marketing decks, landing pages, videos, social media posts, webinars, etc.

- Work with digital team and enable them with the right brand assets, messaging content & other inputs that would be crucial for the success of the campaigns

- Work with the sales team and provide them the required support in terms of product marketing assets & collaterals

- Participate in virtual events, fairs, school presentations, education fairs, campus walk-ins and any other related events.

- Nurture the leads through active communication via multiple channels like Email, WhatsApp, Social Media etc.

- Work directly or indirectly with 3rd party vendors, partners & other influencers/stake-holders that would help in effective marketing of the product

- Work with the counselling team and assist them in preparing the right - counselling pitch- that communicates the program details in the right manner

What we look for in the right candidate:

- 4-7 Years experience in Marketing/Communication/Business Development Domains. Experience in Education/E-learning is preferred but not mandatory

- A strong business & marketing acumen with a thirst to grow business through new and unique initiatives

- Up-to date with the latest trends and happenings in the marketing domain - both digital & offline

- A brilliant team player who would be working effectively with product heads, digital teams and counsellors

- Strong communication skills - both verbal & written and a flair for catchy content

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