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02/02 Anshu Sharma
Director at Nitya Consultant

Views:21 Applications:18 Rec. Actions:Recruiter Actions:1

Manager - Trade Marketing - FMCD (7-12 yrs)

Gurgaon/Gurugram Job Code: 196606

Roll and Resposibilities

1- One must have good experience in visual merchandising.

2- He/She should be able to develop POSM.

3- Vendor Development & Trade promotion will be an important part of the role.

4- He/She will be responsible for Brand Management, Brand Promotion and Brand Awareness.

5- He/She will be responsible for Product launch, Designing Catalogs and Trend Analysis.

6- He/She will be responsible for Vendor development and management.

Desired profile must have experience in personal car/beauty care/consumer care

- Prepare and track marketing calendar for fiscal trade marketing activity.

- Work closely with advertising agencies to manage brand marketing campaigns aligned with global guideline.

- Measure and report performance of all marketing campaigns, and assess ROI and KPIs.

- Identify opportunities for campaigns that will lead to an increase in sales.

- Proactively communication and build relationships with the global Marketing teams.

- Manage creative and media agencies to deliver media planning/deployment

- Recommend and develop local market promotions to promote sales

- Work closely with sales team to ensure trade marketing strategies are aligned with sales objectives and revenue targets

- Channel development and program management of distributors

- Planning ATL & BTL budgets and effective execution of the same for maximizing the output

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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