HR at Acko General Insurance
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Manager - Social Media Marketing (4-8 yrs)
- Strategize & optimize the Facebook platforms via CPI, CPL, CPS based campaigns to scale up new customer acquisition.
- Plan and implement A/B experiment to enhance the primary optimizing metrics & customer experience.
- Coordinate and get projects going as per deadline with creative & tech-product teams.
- Evaluate data across Facebook dashboard, Google Analytics, Firebase, Appsflyer/Branch to drive insights for bringing efficiency in primary optimizing metrics
Skill set required :
- Hands on experience in managing Facebook ads manager, Google analytics, Appsflyer/Branch.
- Strong written and verbal communication
- Strong ownership to see the task to completion while insisting on highest standards.
- Customer centric approach to solve key business problems
- Strong analytical skills to take key logical decisions.
- Great team worker & easy to approach