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20/12 Viyana
Talent Acquisition Executive at SearchLight HR Services Pvt. Ltd

Views:66 Applications:35 Rec. Actions:Recruiter Actions:8

Manager - Social Media - FinTech (4-8 yrs)

Mumbai/Navi Mumbai/Thane Job Code: 304861

- Currently we have an excellent opportunity with a fast growing SEBI registered FinTech in the investment domain. The company is growing exponentially in their journey to become a unicorn by 2023.

- The client has 10 Lakh registered customers on their FinTech platform.

- Head Office - Lower Parel in Mumbai - 3 additional branch offices in Mumbai.

- Branches in Delhi and Bangalore

Title : Social Media Manager

Location : Mumbai- Lower Parel

Key responsibilities :

Social Media Management :

- Monitor and manage social media channels, including scheduling posts, responding to comments, messages, and maintaining an editorial calendar.

- Assist creating monthly, quarterly and annual plans ensuring budget vs. actual compliance on spend inputs, leads & outcome metrics.

- Hands on experience in Facebook Ads manager, audiences, campaign implementation & reporting.

- Ensure implementation of platform wise content strategy.

- Ensure all the product/ business post, Topical calendar, is followed every month.

Content curation & creation :

- Creative bent of mind & content creator/copy, concepts , ideation, communication

- Create and curate engaging content for social media platforms, including but not limited to, Facebook, Twitter, Instagram, LinkedIn, YouTube, etc. with agencies, in house design team.

- Create campaigns that leverage current events, cultural moments, and other relevant topics to drive engagement & increase brand awareness.

Analytics and Reporting :

- Analyze and report social media metrics to identify trends, insights, and opportunities for improvement.

- Competitor analysis and analytics.

ORM Management :

- Monitor and manage the brand's online reputation on social.

- Respond to customer inquiries and feedback in a timely and professional manner & escalate issues as necessary to the appropriate internal teams.

- Develop and implement strategies to address negative reviews and comments, and work to enhance the brand's overall online reputation.

Agency management :

- Liaise with design and media agencies on the campaign; review execution to ensure adherence to SLAs and monitor quality of execution

Presentation :

- Strong data visualization to business objective to be presented in an effective & interesting visual format

- What are we looking for ?

- Should have a degree in marketing, business administration with at least 4 years of work experience in social media marketing

- Social Media Agency side experience preferred.

- Advanced analytical and numerical skills

- Excellent written, oral and electronic communication skills

- Ability to balance creativity and analytics.

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