Social Media and Content Marketing Manager

Job details :

Company Name : Ikaria

Job Role Title : Social Media and Content Marketing Manager

- Work From(Office/Home/Hybrid)

Location : Mumbai

Language Preference : English

Experience : 1-4 Years

Budget : 5-7 Lakh

Notice Period : 30 days or less

Mandatory Educational Requirement :

- Graduated candidates

- Mandatory Skills Required

- Social Media Marketing + Content Writer and content creation

Ideal Companies to be sourced from : Preferably in FMCG / Health & Nutrition brands like Nykaa, MamaEarth, Sugar, Mcaffeine, Plum Goodness, The Man Company, iDiva, Popxo, Scoopwhoop, Dot & Key, The Face Shop India, DUNZO,

Sourcing Keywords :

- Social Media Marketing + Content Writer

Most important skills required : Content creation [need execution & content side.]

- Social

- Media & Content Marketing Manager

Agencies to Tap : Schabang, Django, Chatrbox, Eleve (experience 0.5 - 4 years)

Social Media :

- Strategist using social media & content for brand awareness and impressions. Preferably worked in digital first brands

Job Description :

- Develop, implement and manage our social media strategy

- Complete Content Management

- Development, execution & delivery of digital and print content across all our channels

- Plans and execute a content strategy that is not only engaging but also in line with the brand's image and

Objectives :

- Measure the success of every social media

- campaign, apply data analytics to personalize & optimize content

- Should have a knack for short copy, engaging & viral content and the vision to translate that in design

- Stay up to date with latest social media best practices and technologies

- Promote Posts & use social media marketing tools such as Buffer

- Compile data across social media platforms and Make weekly/monthly reports, including analysis for insights, optimizations and future strategy development

- Competition Research & Mapping

Requirements :

- Excellent knowledge of Instagram, Facebook, YouTube, Twitter and other social media best practices

- Experience with doing audience and buyer persona research

- Good understanding of social media KPIs

- Excellent multitasking skills

- Critical thinker and problem-solving skills

- Good time-management skills

- Great interpersonal, presentation and communication skills

Experience :

- 1-4 Years, Someone who has handled end-to-end social media for a digital / content brand. Preferably in FMCG / Health & Nutrition brands like Nykaa, MamaEarth, Sugar, Mcaffeine, Plum Goodness, The Man Company, iDiva, Popxo, Scoopwhoop, Dot & Key, The Face Shop India, DUNZO, THE WHOLE TRUTH

Can be from :

- Digital Marketing agencies as well, but should have worked extensively on Social Media Strategy & Content writing & not just client servicing profiles

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