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15/05 Arpita
Talent Acquisition Manager at Job Waala Dost

Views:20 Applications:13 Rec. Actions:Recruiter Actions:3

Manager - Social Media (3-6 yrs)

Mumbai Job Code: 325733

Roles Responsibilities :

- Social Media Management : Managing content calendars, publishing content across social media platforms, managing engagements, and tracking engagements. It includes Facebook, Instagram, LinkedIn & YouTube.

- Content Calendar Setup & Management from different social media platform like Facebook, Instagram, You Tube. Content Buckets Management what are the different Topics & ideas.

- Content Research & Competitive Research what new content created for social media.

- What kind of content, Post, Design, Trends, is working for competitor & over all on platform

- Marketing Communication : Ensuring that all brand communications are shared across platforms & clients, using various communication channels such as email - marketing, SMS marketing, WhatsApp marketing, and automated voice calls.

- Marketing Insights & Reports : The person will be holding the job position of a marketing executive will learn and be responsible for tracking reports across social media, checking how are the engagements happening for the brand, what is working and what is not, what is the growth for followers and subscribers. Creating reports for paid media efforts, reports of campaigns that are being run on Facebook, Instagram, and YouTube, and preparing reports of the same by using given formats. Reports include event reports which mean tracking when participants joined in, from which source of leads, what percentage of participants joined in, and what percentage of participants signed up.

- Research and Brand collaboration : The person is also going to be responsible for researching competitors and "A" players across the industry and their social media content, checking their marketing efforts, brand communication, programs, and services. The person will also be responsible for reaching out to relevant people with whom we can collaborate for business purposes. Researching individuals and influencers that can collaborate with our brand with synergy, for creating higher impact, generating more reach for the brand, and getting access to other people's rooms to get more subscribers and students for our program.

Required Skills and Qualifications :

- Bachelor's degree (or equivalent) in marketing, communications, or related fields.

- Must have 3 years of experience in marketing or similar capacity.

- Experience in MIS/dashboard preparation.

- Excellent interpersonal, presentation, and communication skills.

- Familiarity with marketing tools will be a plus.

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