Recruitment Researcher at Huntingcube
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Manager/Senior Manager- Digital Marketing - Retail Group (8-14 yrs)
Developing strategy & plans
- Annual digital strategy roadmap - work closely with Marketing Head & Key stakeholders to chalk out annual plans & season launch plan, strategy & budgets, should understand the business, marketing & sales goals and have the capability to align digital to it
Digital first Brand communication
- Create Campaigns which are digital focused which can also be extended to traditional media like print, BTL etc
Influencer management programme
- Engagement plan with fashion bloggers, fashion stylists, fashion feature writers and fashion editors
- Social CRM & Social media management
- Management of social media content calendar for FB, Insta, Youtube
Marketplace management & develop plans to launch online sales channel
- Liaise with ecommerce teams internally and externally and ensure brand guidelines and communication are in line with offline and digital communication
Process Excellence, Budgeting and reporting
- Establish processes which are future-fit with both internal and external stakeholders across annual calendar development, media, consumer promotion, creative & content, shoot, campaign rollout etc
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