- Strong opportunities to progress your career

- Young dynamic team

- Great work culture/work life balance

- Our client is an R&D based healthcare company focused on cannabis, hemp and life-sciences products. Inspired by Ayurveda, improved with modern science, the company develops products for unmet medical needs of consumers in India and beyond.

- Founded by a team of Cannabis, CPG, and policy veterans from India, Canada, the US and Australia, our client aspires to be an India-based global cannabis company. We are growing a portfolio of premium branded cannabis products for India and global markets. Hyper-focused on brand building, we identify attractive market opportunities, develop strategic go-to-market with industry leading supply chain partners, and launch commercial products through innovative product design and community building.

The Job : 

- Our client is looking for a young dynamic Sales and Marketing Manager who can take ownership of marketing and commercialization of cannabis products in India.

Your responsibilities will include : 

- Identifying attractive market opportunities while Hyper-focusing on brand building

- Developing go-to-market strategies with industry leading supply chain partners

- Launching commercial products through innovative product design and community building

- Developing and executing sales & marketing strategies across various channels like direct sales, offline events, B2B and international opportunities

- Building sales and brand decks as well as marketing collateral in collaboration with the design team

- Creating and Executing launch strategies for new products

- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.

- Translating brand strategy into brand plan and go-to-market strategy.

- Planning and execution of communications and media actions across offline, online and social media.

- Strengthening and growing the portfolio of brands and key relationships with suppliers, distributors, and retail/e-commerce channels

- Synthesize market feedback and recommendations for brands

- Building and maintaining reports, dashboards, and metrics to monitor performance

- Building sales tools to increase efficiency and developing orientation programs for on-ground sales teams

Ideal Candidate : 

Skills Required :

- You have a strong set of soft skills as well as front-line experience navigating the FMCG/Pharma industries in India.

- You share our client's vision in which patients and consumers come first, with our brands focused on delivering real impact to our customers.

- You have 2+ years of sales, brand building, and marketing experience, ideally in FMCG/Pharma/Healthcare

- You have MBA from a good college

- You have experience in launching and growing brands.

- You are self starter with strong skills in business operations and ability to work independently while managing remote teams.

- You have the ability to set targets and achieve them

- You have excellent interpersonal communication and multi-tasking skills.

- You are good at networking & ecosystem development

- Experience within Startup Experience, Employer Branding, would be a strong advantage.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.