Sales :

- Implementation of systems, policies & procedure related to inventory management, outstanding clearance, retailing systems etc.

- Interact with sales personnel to understand market trends, Analyse sales data by markets, understand consumer preferences,study competitor's activities and plan monthly schemes and offers/ BTL activities to achieve the set sales target and counter competitor's activities.

- Responsible for managing the good relationship with Stockist, Direct Dealers, Retailers & Other Customers.

BTL Activities. Below-the-line advertising campaigns for direct mail campaigns, trade shows, catalogs, and targeted search engine marketing.

- Planning advertising & sales promotion activities to achieve targeted set sales target for the assigned products as per approved annual budget.

B2B Sales :

- To prepare the schemes/offers, analyse & track them for the assigned Products / Category on Daily /Monthly / Quarterly basis.

- Competition tracking & strategizing as per market movement.time to time Monitor monthly marketing expenses against budget

- Setting targets for team, achieving individual targets set by Company.

- Assist in Recruiting, developing & training team members

- To analyse the MIS data & formulate strategies to boost the sales.

- Updating weekly / Monthly targets

- To understand retailers & customer requirement & providing product knowledge.

- Planning & Execution of Branding & Promotional activities in territory as per plan.

- To develop relation with Retailers & promote/introduce them with new schemes.

- Upkeep all sales records

- Updating weekly / Monthly targets

- To develop relation with Distributors & promote/introduce them with new schemes.

- To understand retailers & customer requirement & providing product knowledge.

- Branding & Promotional Strategies

- Identifying and mapping business strengths and customer needs

- Researching business opportunities and viable income streams

Business Development :

- Managing both our existing sales pipeline and developing new business opportunities

- Take a lead role in the development of proposals and presentations for new business materials to create and nurture business opportunities and partnerships

- Identify trends and customer needs, building a short/medium/long-term sales pipeline in accordance with targets

- Develop strategies and positions by analyzing new venture integration

- Assist in the coordination and implementation of marketing strategies, and delegate tasks that achieve strategic goals

- Motivate the team, track performance, and report metrics

- Develop a growth strategy focused both on financial gain and customer satisfaction

- Conduct research to identify new markets and customer needs

- Arrange business meetings with prospective clients

- Promote the company's products/services addressing or predicting clients' objectives

- Prepare sales contracts ensuring adherence to law-established rules & regulations

- Keep records of sales, revenue, invoices etc.

- Provide trustworthy feedback and after-sales support

- Build long-term relationships with new and existing customers

- Develop entry level staff into valuable salespeople

KRA :

- Monitor and evaluate industry trends and customer drivers and meet regularly with management and stakeholders to discuss strategy

- Manage proposal response process, including detailed RFP requirements, content creation, and inputs from various sources

- Generate new leads, identify and contact decision-makers, screen potential business opportunities, select the deals inline with strategies, and lead and facilitate pitch logistics

- Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across the company

- Support deal structure and pricing with business value analysis; negotiate prices for proactive bids and proposals

- Maintain and share professional knowledge through education, networking, events, and presentations

Skills and Qualifications : 

Experience - 10-12 years

- Bachelor's degree in business or management / BE/B Tech

- Successful track record in B2B sales and negotiation

- Excellent verbal and written communication skills

- Working experience with sales techniques

- Proficiency with data analysis, forecasting, and budgeting

- Proven ability to plan and manage resources

- Experience with CRM software

- Excellent presentations skills

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