Talent Acquisition at MNR Solutions Pvt Ltd
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Manager - Product Marketing (8-12 yrs)
Position: Manager- Product Marketing
Experience: 08-12 in Product and Proposition Development plus a good appreciation of all elements of traditional marketing
Location: Delhi- South X (PAN India)
Roles & Responsibilities
- Track product usage trends to inform product development, pricing/packaging, content, and collateral.
- Create competitive positioning, messaging and response for client facing teams to respond to competitive claims.
- Own product pricing and market positioning in relation to key competitors.
- Understand the product marketplace and formulate relevant positioning tactics.
- Drive and manage product launches including planning, messaging, and communication.
- Conduct customer and market research on current and future market trends/opportunities.
- Work with senior management and product management to create product plans and roadmaps.
- Assist in creating materials for proposals, presentations, and reports.
- Drive development of key messages that resonate with target buyers' new releases and campaigns.
- Support in developing and executing a marketing campaign that support goals and objectives.
- Educate new and existing team members on product line through regular training programs