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24/02 Lalitesh
Talent Acquisition at MNR Solutions Pvt Ltd

Views:44 Applications:29 Rec. Actions:Recruiter Actions:0

Manager - Product Marketing (8-12 yrs)

Delhi NCR Job Code: 260112

Position: Manager- Product Marketing

Experience: 08-12 in Product and Proposition Development plus a good appreciation of all elements of traditional marketing

Location: Delhi- South X (PAN India)

Roles & Responsibilities

- Track product usage trends to inform product development, pricing/packaging, content, and collateral.

- Create competitive positioning, messaging and response for client facing teams to respond to competitive claims.

- Own product pricing and market positioning in relation to key competitors.

- Understand the product marketplace and formulate relevant positioning tactics.

- Drive and manage product launches including planning, messaging, and communication.

- Conduct customer and market research on current and future market trends/opportunities.

- Work with senior management and product management to create product plans and roadmaps.

- Assist in creating materials for proposals, presentations, and reports.

- Drive development of key messages that resonate with target buyers' new releases and campaigns.

- Support in developing and executing a marketing campaign that support goals and objectives.

- Educate new and existing team members on product line through regular training programs

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