REQUIRED

- MBBS & MBA (Master Business Administration) from a top business school. (Mandatory)

- 5+ years in management consulting, preferably in strategy, new venture planning, marketing

- Strong analytical skills

- Entrepreneurial mindset with a flair for developing new businesses/ products

- Team player who can work with multi-geography cross-functional teams

PREFERRED

- Experience in US Healthcare (Mandatory)

- Experience in marketing (including product management and/or brand management)

- Exposure to clinical work flow (patient-physician interaction) in a physician setting

THE ROLE :

- The goal of the Product Management function at US Healthcare is to ensure that we offer the right products for the right customers at the right price, so that our customers (healthcare providers) get the benefits they seek, their patients enjoy better health, their physicians / providers have more enriched lives, and to meets its financial targets. To achieve this goal, the Product Management function will document, standardize, and continuously improve our portfolio of products and services. 

- Specifically, the Product Management function will be responsible for improving how we manage the following - Customer Segmentation, Product Definition, Value Proposition, Pricing and ROI, Sales Support, Implementation Support, and Delivery Model.

These are some of the issues that the Product Management function will address : 

- Do we have the right products to meet the customers- needs-

- Are our new products technically feasible, operationally viable, and financially sound-

- How do we ensure that our sales / solutions / account / operations teams have a shared understanding of our products - i.e. what do we sell / not sell; our product features and benefits; etc.-

- How can sales teams get updated product information in a timely manner for their sales pursuits-

- What ROI do our clients achieve from our products, i.e. how do we know they obtain financial upsides-

- How do we standardize implementation and delivery of our products, including new client onboarding-

- How to assess the economics of our products at various scale levels-

- How to build a continuous feedback loop across our organization for continuous improvement-

- The Product Management Manager will be based in Mumbai or Hyderabad in India, and will report to the Senior Vice President of Product Management. 

- The Product Management Manger will work closely with the Design and Development team, which is responsible for conceptualizing and testing new products and services; as well as with other our healthcare organization functions such as sales, client services, implementation, and delivery. Working hours will be 1pm-10pm India time so the Product Management Manager can work effectively with teams in India and the US. 

- The job may require occasional travel across offices in India (Mumbai and Hyderabad) as well as to client locations and our offices in the US

KEY RESPONSIBILITIES :

Working with the leadership team, the design and development team, and other functions, the Product Management function will be responsible for the following -

- Customer segmentation: Identify key customer segments and their needs, and map our products against each segment

- Product assessment framework: Work with organization design and development team to develop a framework to assess each new product being developed, which will identify stages in the product development lifecycle; define tollgates to move from one stage to the next; and determine when a product is ready to be launched.

- Product portfolio: Categorize our new and existing products into the - preferred-acceptable-desirable-unacceptable- (PADU) framework for each customer segment.

- Product definition: Work with the Design and Development team (for new products/services) and other teams (for existing products/services) to define the product/service offering, including customer segments, customer needs, buying criteria, potential offerings for various customer segments

- Pricing sheets for all products: Work with sales and delivery teams to review existing pricing models for various clients, review organization costing models, and identify the right pricing for our products/services so that clients get the right - return on investment- (ROI) and our organization meets its profitability targets. Get sign-off for the pricing from operations, sales, and finance teams, so that the sales team has clear guidelines on what price they can sell at.

- ROI models: Create - return on investment- (ROI) models for all products that quantify the financial and other upsides that clients get from our products and services. Validate and refine these ROI models based on feedback from our clients.

- Sales collateral for all products: Work with IKS marketing team and other IKS teams to ensure that we have the right sales collateral for each product / service, including (for example) one-slider overview; initial sales pitch (3-4 slides); detailed deck (10-12 slides); and case study.

- High level implementation model: Since implementation is a key component of the product or service, we need to document the implementation model, with help from the design and development team and the operations team.

- High level delivery model: Work with our design and development team and the our delivery team to ensure we have adequate documentation of the standard work flow for each product / service.

- Policy scan: Work with our research team or other internal and/or external resources to identify changes in policy & regulatory environment; assess how it could impact our business; develop plans on how we could/should respond; and provide inputs to the our organization design and development team.

- Competition scan: Work with our research team or other internal and/or external resources to identify new product opportunities based on what our competition is doing.

- Attend client reviews: Selectively attend key reviews (monthly or quarterly business reviews) with major clients to understand the following - their needs and concerns, their perception of our products, customer satisfaction levels, their savings or ROI from our products.

- Attend sales pitches: Selectively attend sales pitches to major prospective our clients, to understand their needs, concerns, and questions, and how these are typically overcome.

- Other our meetings: Selectively attend other internal our meetings to gain a better understanding of our products/services.

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