Senior HR Associate at Talentiser Pvt Ltd
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Manager - Performance Marketing - EdTech (5-10 yrs)
We are hiring for Performance Marketing Manager with a Top Ed-Tech Brand
Location : Gurugram
Job Description :
- End-to-end management of performance marketing activity across Paid Social channels.
- Supporting performance marketing activity across additional channels such as Paid Search and working closely with any partner agencies to implement, optimize and report on performance.
- Develop test and learn initiatives across Paid Social.
- Work with Digital Marketing to ensure messaging across all channels are consistent and aligned.
- Work closely with the wider marketing team to optimize audience strategies.
- Ensure budget is spent across performance channels efficiently.
- Track and report on key performance indicators of media activity.
Job Requirements :
- Skills in search platforms including; Google AdWords, Bing Ads, SA360
- Understanding of social media advertising across major platforms (Facebook, Twitter, Instagram)
- Website Analytics (mostly in Google Analytics)
Keyword Research skills :
- Experience working on a Performance Media (SEM and Social) strategy
- You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
- You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations.
- You are a highly goal-oriented individual and have excellent communication skills.
- You are open-minded, curious, and a strong problem solver.
- If Interested Kindly Share your CV
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