03/08
Yimjungnaro
Analyst - Executive Recruitment at Blewminds Consulting LLP
Analyst - Executive Recruitment at Blewminds Consulting LLP
Views:11 Applications:5 Rec. Actions:Recruiter Actions:2
Manager - Pay Per Click (4-6 yrs)
Position : PPC Manager
Experience : 4-6 Years
Location : Sector 63, Noida (WFO)
Job Description :
- Review competition strategies, strengths and opportunities
- Suggest large keyword lists as per the business goals and target audience
- Monitor and review keyword bidding, daily and monthly budgeting, clicks, quality score and other important campaign metrics.
- Plan catchy creative and graphical ad designs to attract the buyers attention.
- Provide suggestions and execute best strategies for most relevant keywords, campaign structuring, targeting, display network, etc. as per the client objectives.
- Generate and analyze weekly and monthly reports and find out the improvement areas
- Keep pace with search engine industry trends and developments.
- Manage and train the team, project development, timelines, and results to meet client goals
- Maintain partnerships with PPC ad platforms and vendors
- Tracking daily, weekly & monthly KPI's to identifying opportunities for improvement in performance & regularly reporting to management
Qualifications Requisite :
- Bachelors Degree in Digital or in a related field
- AdWords certification is an advantage but not essential
- Must have handled a minimum ad budget of $1,000,000 per year/70 Lacs-1 Cr per month
- Experience in running E-commerce campaigns
Technical Skills Requisite :
- Strong analytical skills and dashboard creation
- Understanding of digital marketing concepts and SEO
- Experience with multiple platforms, e.g. AdWords, Facebook, Yahoo, Bing
- Working knowledge of Google Analytics, Tableau, Web Trends or similar analytical tools
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