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17/05 Recruiter
Director at ConsultBae

Views:41 Applications:36 Rec. Actions:Recruiter Actions:15

Manager - Paid Media (2-5 yrs)

Bangalore/Pune Job Code: 159177

Experience - 2 to 5 Year(s)

Location - Bangalore and Pune

Working days - 5

Qualification - Any Graduate (Full time)

Skills : Google AdWords, Linkedin, Facebook Advertising, Google Marketing Platform, Google Analytics 360, Affiliate Marketing, Programmatic, Marketing Automation.

About the company:

A boutique marketing and communications company specialised in launching ideas and driving business growth for early to mid stage startups. Operating with a diversified talent pool of digital experts having an average experience of 7+ yrs, worked with SMBs to Fortune 500 across geographies, have come together to create - brand love- and drive "business growth".

The company's mission is to empower businesses across the globe and help them establish a great relationship with their potential and existing customers, using the best-in-class talent, practices, solutions, technology, and the core fundamentals of marketing and communications. Headquartered in Bangalore, with offices in Mumbai and Austin serving clients across India and USA.

Responsibilities:

- Full management of client's search and display accounts

- Oversee the execution and optimization of Search accounts including the implementation of new campaigns

- You'll be independently managing large budgets across multiple client accounts

- Optimising performance to client ROAS/CPA goals

- Responsibility for reporting, analysing & interpreting data to understand performance, what is impacting performance & what you can do to influence it

- Rolling out best practice across all paid campaign accounts

- Stay on top of industry developments and recommend relevant BETA tests

- Make strategic recommendations for how to achieve growth whilst maintaining efficiency in line with client goals

- Hiring performance team and leading the performance marketing business for Indian market in next 12 months time while growing with the organization

Requirements : 

- 2-5 years of proven track record of performance marketing experience while managing CPA, CPL, ROAS driven paid campaigns on Google Adwords, Facebook/Instagram, LinkedIn, Affiliates

- In depth working experience of Google Analytics, E-com set-up, tracking pixel implementation, Google data studio

- Experience with marketing automation (email drip) tools will be a plus

- Programmatic experience will be an added advantage

- Experience using bid strategies, ad-copies, policies, optimization techniques across Google, LinkedIn, Facebook/insta, Bing, etc

- A good understanding of audiences and how these can be applied to Search/Display campaigns to optimise activity

- A self starter and able to demonstrate proactiveness and able to work independently

- A genuine interest in digital marketing in particular paid campaigns (search, display)

- Very strong in written English communication

- Passionate about the subject/work and looking for excellence in his/her work

- Age: Less than 35 Yrs

- Bachelors in any stream

Key Skills : 

- Google AdWords, Linkedin, Facebook Advertising, Google Marketing Platform, Google Analytics

- 360, Affiliate Marketing, Programmatic, Marketing Automation.

Benefits : 

- Industry standard compensation

- Company Stocks (ESOPS)

- Learning opportunity

- Industry visibility via marketing and other conferences

- Paid leaves

- Bonuses for festivals and company performance

- Personal coaching and mentorship for career development

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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