Manager - Marketing/Public Relation & Sales - Academy Business (4-9 yrs)
Marketing, PR and Sales Manager || Academy Business ||
Responsibilities
- Develop a marketing communications plan including strategy, goals, budget, and tactics
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Coordinate all public relations activities
- Direct social media team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Create content for press releases, byline articles, and keynote presentations
- Monitor, analyze and communicate PR results on a quarterly basis
- Evaluate opportunities for partnerships, sponsorships, and advertising on an on-going basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends
- New Student Enrolment responsibility for Product across all Channels
- To be the Product subject matter expert, providing product thought leadership
- Drive Centre/Product sales plan & execution
- Work with marketing on pricing/competitor insights and product/ center scoping
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