Designation : Marketing Manager

- Full Time Opportunity

Location : Multiple

Responsibilities :

- Responsible for achieving sales targets set by the organization and generate revenue through the Marketing Team.

- Supervise all marketing MTMs and motivate, manage and train the subordinates to close the target.

- Drive new customer acquisition in coordination with Marketing and Sales team.

- Conduct follow ups on all addresses collected from prospective customers, DNF Data & other related businesses and build a good relationship to generate leads.

- Collect pre-purchase data, store footfall count, reasons for non conversion and ensure its timely update in the system.

- Ensure that the leads are assigned to different business development executives based on their location.

- Collect leads from marketing executives/Sales team and other different sources of prospective weddings and develop a database of potential customers to report to superiors.

- Verify reports of the marketing staff and cross check the authenticity by making follow up calls to the prospective customers.

- Invite potential customers(leads)/existing customers to the Store, to whom the marketing employee has already met; for exhibitions, promotional events/campaigns, etc.

- Monitor the visits of the Marketing Executives through GPS tracking and verify the entry of leads into the CRM software regarding the client visits.

- Provide guidance and resolve queries of Marketing Executives and is responsible for their work movements.

- Visit high net worth customers to convince them to make purchases from Malabar.

- Review leads from different sources of prospective weddings & advances and update the Showroom Heads on the same.

- As part of the CSR initiative of stores, check the eligibility of applicants to various charitable schemes introduced by the organization.