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09/06 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:26 Applications:36 Rec. Actions:Recruiter Actions:12

Manager - Marketing - ERP (1-3 yrs)

Varanasi/Banaras Job Code: 162009

Join a leading ERP provider for educational institutes

Dynamic culture that will benefit your career

Work alongside a passionate and motivated team

- Our client provides innovative school, transport and hostels management solutions. Driving the complete digitalisation of education institutes, these solutions allow students and schools to efficiently communicate in a robust and secure environment.

The Job : 

You will be responsible for :

- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimising the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimise digital marketing performance.

- Analysing the results of campaigns to deliver actionable insights and recommendations.

- Generating monthly reports on the digital marketing portfolio.

- Planning and implementing integrated CRM initiatives to deliver business objectives.

- Creating and executing CRM campaigns that improve onboarding and engagement and reduce churn.

- Continually testing and refining campaigns to gain insight and maximise usage and uptake.

The Profile : 

- You have at least 1 year of digital marketing experience, ideally within the IT industry.

- You possess excellent interpersonal as well as written and verbal communication skills.

- You are a strong team player who can manage multiple stakeholders

- You are highly goal-driven and work well in fast-paced environments

- You are adaptable and thrive in changing environments

- You are willing to undertake 0-30% travel.

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