Engagement Manager at ABC Consultants
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Manager - Marketing - eCommerce (2-5 yrs)
This role is responsible for increasing adoption and engagement for the in-house App and conduct community events within allocated markets. Looking for a hands-on, creative, detail-oriented, analytical, and highly-motivated Marketing Manager to help scale in-house app to newer heights. Developing and leveraging strong relationships with internal teams and vendors
Roles And Responsibilities
- Own the marketing strategy to drive awareness, adoption, and usage of advertising products in the seller & Brand enablement space.
- Create innovative marketing programs, go-to-market strategies, campaigns and promotions across various channels, such as email marketing, events, online advertising,, co-marketing with partners, blogs etc.
- Develop targeted messages based on the key value propositions and use cases.
- Work closely with support teams, sales/business development, PR, product management, evangelists, and other marketing and product managers to achieve goals.
- Create marketing collateral to support your campaigns including online, print and video media; manage internal & external agencies and creative partners.
- Use compelling and comprehensive data to measure performance of programs and drive innovation.
- Assist in the development of key metrics and performance indicators to measure overall financial performance and provide foundation for continuous improvement.
Desired Skills:
- Strengths in problem solving and issue-resolution, ability to work effectively in a deadline-driven work environment, attention to detail, and ability to multitask.
- Outstanding skills at initiating, managing and growing strategic relationships with third parties, vendors and internal stakeholders.
- Ability to plan and execute multiple small and big format events/campaigns online and offline end to end
- Experience in either e-commerce or App based business is a plus
- Should have a flair of creating simple yet powerful content
- Strong written and verbal communication skills
Qualifications : Full Time MBA, Only from Tier I/Tier II institutes. 3+ years of Experience
Location : Bengaluru, Some travel might be required across India
Company: Technology Startup
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