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20/11 Edwin Lass
HR Manager at TI Steps

Views:30 Applications:10 Rec. Actions:Recruiter Actions:2

Manager - Marketing Communications - eCommerce (3-4 yrs)

Chennai Job Code: 300779

Experience : 3-4 years

- Marcom and PR Experience Role of brand storyteller

- Orchestrating integrated communication campaigns that resonate with target audiences

- Will play a vital role in shaping brand perception, enhancing customer relationships, and amplifying brand messaging.

- Should have experience in developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting business vertical priorities

- Creating and managing all marketing materials and collateral in line with brand direction

- Ownership of brand social and digital media pages

- Tracking reach and effectiveness of various campaigns and course corrections as required

- Managing communications spending and working with vendors and agencies to create communications and marketing activities and develop supporting assets

- Leading the planning and implementation of PR and initiatives related to the brand

- Collaborating with cross-functional teams and external agencies to ensure consistent brand messaging and communication

- Experience with influencer management is a must for this role

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