Recruiter at TekPillar Services Pvt Ltd
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Manager - Marketing - BFSI (3-6 yrs)
Roles and responsibilities:
- Create and carry out strategic marketing plans to meet revenue goals and company objectives.
- Oversee and direct the marketing staff, offering direction, encouragement, and mentorship to guarantee the effective implementation of marketing campaigns.
- In charge of managing the creation of marketing campaigns encompassing social media, email, content, digital, and event marketing.
- Work with cross-functional teams to produce engaging marketing collateral, such as blog posts, case studies, whitepapers, presentations, and content for websites.
- To find trends, opportunities, and threats in the market, conduct competitive analysis and market research.
- To maximize marketing efforts, track and evaluate marketing performance metrics like website traffic, conversion rates, and ROI. Then, use data to inform your decisions.
- Track spending, manage marketing budgets, and distribute resources wisely to guarantee ROI and cost-effectiveness.
- Establish and preserve solid connections with important