HR Manager at Right Brain Recruitment
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Manager - Marketing - Advertising Agency (8-10 yrs)
Responsibilities :
- Overseeing and developing marketing collaterals
- Conducting research and analysing data for reporting
- Devising and presenting ideas and strategies for improving the existing marketing strategies
- Conduct promotional activities for events, webinars and other internal sessions
- Compiling and distributing insights-driven information from various marketing activities conducted
- Monitor progress of campaigns using various metrics and submit reports of performance
- Initiate and control surveys to assess customer requirements and ensure their loyalty
- Monitor corporate branding applications across the marketing materials to deliver quality corporate brand image consistently
- Liaise with internal and external teams to ensure that tasks are completed and programmes are delivered on time
- Create content and proofreading copy for various collaterals
Requirements :
- Good understanding of market research techniques and data analysis
- Thorough knowledge of strategic planning principles and marketing best practices
- Proficient in MS Office. Understanding of marketing & technology platforms is a plus
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness
- Preferably an MBA or equivalent
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