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02/04 Mansi Srivastava
Consultant at Kelly Services

Views:468 Applications:84 Rec. Actions:Recruiter Actions:22

Manager - Digital & Online Marketing - Advertising Firm (3-8 yrs)

UP/Kanpur Job Code: 32036

Roles and Responsibilities

- Digital Outreach Campaigns - Plan, Strategies and execute organic and inorganic digital campaigns across online and offline channels.

- Content Strategy & Lead Generation - Define content strategy to address all stages of users journey across digital and offline channels.

- Responsible for lead generation from digital channels.

- Website, Social and Campaign Analytics Define success metrics and formulate dashboards for web, social and campaign performance.

- Hands on experience using analytic tools such as Google Analytics and Twitter native campaign dashboards

- Organic Web Traffic Reach - Search Engine Optimization strategy to increase traffic, improve reach & generate sales.

- Analysis & reporting of website traffic, user Behavior and campaign effectiveness against metrics

- Vendor Management - Liaise and manage business relationships across content development and digital vendors

Professional experience requirement

- Good Communication skills (Verbal and Written)

- Strong analytic and quantitative skills

- Ability to use data to develop and optimize marketing programs

- Ability to translate customer insights into marketing activities

- Deep understanding of SEO and CRO strategies

- Ability to excel in an extremely fast paced and start-up like environment

- Self-starter that builds strong relationships in order to deliver outstanding end-to-end business results with limited resources

- A roll-up-your-sleeves, get-it-done mind-set

- Confident decision maker with a bias for action

- Comfort with change and ambiguity

- Natural networking and collaboration skills

- Detail-oriented and extremely organized and comfortable working with local and international teams and management

- Alternate Saturday's Working.

Job Offer :

- A chance to work with an innovative organization with excellent growth opportunities and great pay prospects.

- Opportunities to represent the company globally at our ventures.

Location : Kanpur, UP, India

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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