Key Account Manager at New Way Staffing Solutions Pvt. Ltd.
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Manager - Digital Marketing - Hospitality (4-6 yrs)
Job Description- Manager - Digital Marketing
Summary of Position
Location : Gurgaon
Travel Requirement : 10-20 %
Roles & Responsibilities
- Ability to do marketing planning, budgeting, and product development
- Ownership of the overall traffic delivery, user acquisitions and user engagement across major line of businesses
- Complete ownership for end-to-end marketing programs and campaigns including online as well as offline marketing program
- Increase retention rate using customized email marketing, SMS marketing, push notification etc
- Develop multi-channel and multi format content for website, emails, ads, landing pages, social promotion, videos
- Work closely with technology resources and coordinate with them to make changes as per the requirement
- Have the ability to do data analytics on all the data sourced from any medium and take corrective decision to modify marketing budget on the basis of data
- Collaborate with internal stakeholders and knowledge sources for working on all content and demand generation activities.
- External vendor and partner management where ever required.
- Should have ability to think and create future plan to create brand visibility in the market
- Aptitude to understand technical, complex concepts and the ability to create marketing messages out of technical information
- Partnership to increase the brand visibility in the market and position our brands as per the vision of the company
- Have ability to manage team .
- Ideate innovative ways of reaching target audience or meet defined marketing objectives.
- Stay on top of current search engine news, trends, SEM practices, and emerging items of interest and sharing these with the team.
- Implement and monitor tracking and reporting on KPIs across digital campaigns.
- Go-getter and have the ability to multitask
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