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12/01 Fahad Feroze
Co - Founder at S & F Consultants

Views:3853 Applications:1528 Rec. Actions:Recruiter Actions:1033

Manager - Digital Marketing - eLearning (3-10 yrs)

Mumbai Job Code: 142664

We are hiring for Digital Marketing Manager for our client into E-Learning industry.

Responsibilities :

- Manage the company's online presence in order to engage with prospects and existing customers.

- Plan and implement SEO and PPC campaigns, the candidate must have a deep knowledge of SEO.

- Keep pace with offline and online marketing strategies, plans to acquire new customers, sales strategies and in particular internet marketing industry trends and development.

- Drive and manage all digital campaigns aimed at lead generation.

- Planning & Implementation of Promotional Activities across Digital.

- Source and test new user acquisition channels/partners, and optimization opportunities to make the campaigns more effective.

- Manage the social media properties and keep them up-to-date with relevant and engaging content.

- Drive the SEO for the website and blogs.

- Manage the email platform for the company and ensure it delivers maximum returns.

- Constantly seek opportunities to improve our user acquisition process and methodology.

- Strive for analytical excellence maximizing return and increasing efficiency.

- Provide feedback and input on product roadmap for US and Indian market and identify opportunities to deliver greater value to our students.

- Work in the distribution of content marketing and a solid content strategy.

- Support revenue enhancement by using innovative digital technologies & Analytic Tools.

- Leverage the Social Media opportunity in order to engage with customers, distribution partners, and employees.

- We are looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. 


- The successful candidate will do this by optimizing and refining our Online positioning, developing campaigns to acquire, convert and upgrade customers.

- Good with Online media posts and interacting, twitting on the social network with users and customers.

- Experience in Google Ad words and Analytic.

Job Requirements :

- At least 3+ years of user acquisition and digital consumer marketing experience with a focus on developing/optimizing online or mobile marketing programs with a rich portfolio of previous successful marketing campaigns.

- Experience with Facebook & Linkedin campaigns, SEO, Google AdWords (SEM), display marketing, ad networks, and testing methods; metrics driven marketer.

- Extensive experience in managing social media & email marketing platforms.

- Ability to think creatively with no boundaries on what could be imagined.

- Willing to experiment fast and change paths as needed.

- Excellent analytical skills and an inquisitive nature.

- Excellent spoken and written communication and project management skills.

- Able to work independently in an extremely fast paced, team environment; entrepreneurial mindset.

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