Manager - Digital Marketing - Education (3-5 yrs)
About Process :
- Plan, implement and deliver activity across various digital marketing channels to generate quality leads to the website
- Own and lead on our digital advertising activity at all stages of the funnel across multiple online channels including AdWords, YouTube, FB, Instagram and Social Media.
- Have a good understanding of the customer journey and Customer Rate Optimization (CRO) and deliver a seamless online experience for customers and strategic partners alike though multivariate testing.
- Analyze channel performance on a regular basis including reporting and spotting opportunities to improve on ROI.
- Identify and test newer channels for lower cost of acquisition of leads
- Held deliver to our clients the requisite number of high quality leads as required by them
Location - Sion
- Excellent written and verbal communication skills required (B29)
- Basic computer knowledge
- Graduate with minimum 3 to 5 years of relevant experience as a Digital Lead Expert
- Experience in a lead generation background is essential
- Should have experience in Digital Marketing tools like Google Analytics, Facebook etc.
Shift timings : 9.30am to 6.30pm / 10.30sm to 7.30pm
Weekly Off : Alternate Saturdays and Sundays fixed off