11/02 Akanksha Toor
Founder at Avathara.co

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Manager - Digital Marketing - Aviation (2-7 yrs)

Noida Job Code: 62982

Responsibilities :

- Design social media strategies to achieve marketing targets

- Manage, create and publish original, high-quality content

- Administer all company social media accounts ensuring up-to-date content

- Liaise with writers and designers to ensure content is informative and appealing.

- Collaborate with Marketing and Product development teams to create social - buzz- regarding new product launches

- Facilitate client-company communication.

- Prepare weekly and monthly reports on web traffic and ROI

- Monitor SEO and user engagement and suggest content optimization

- Communicate with industry professionals via social media to create a strong network

- Train internal teams to integrate and maintain a cohesive social media strategy

- Stay up-to-date with new digital technologies and social media best practices.

- Running paid and organic campaign on social media.

Requirements :

- Proven work experience as a Social media strategist or Social media manager

- Hands on experience using social media for brand awareness

- Understanding of SEO and web traffic metrics.

- An ability to identify target audience preferences and build content to meet them

- Familiarity with web design and publishing

- Strong written and verbal communication skills

- Strong knowledge of power point.

- Experience implementing and optimizing Google AdWords campaigns.

- Solid knowledge of web analytics tools like Google Analytics.

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