Manager - Digital Marketing (4-8 yrs)
We are having Opening for our client a Leading
Branding and Designing Company in Bangalore
Position: Digital Marketing Manager
Location: St. John Road, Bangalore
CTC: negotiable
Roles and Responsibilities:
- Develop, Implement, and manage digital marketing campaigns that promote products and services of clients
- Plan, design, build, execute and maintain all social media, web, SEO/SEM, marketing database, email and display advertising campaigns
- Create, manage and track client digital budgets
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct regular competitive and audience research
- Identify trends and insights, and optimize spend and performance based on insights
- Brainstorm new and creative growth strategies
- Collaborate with client and internal teams to create landing pages and optimize user experience Utilize analytics to evaluate end-to-end customer experience across multiple channels and customer touch points
- Work closely with creative team to create and optimise content for the website and social networking accounts
- Track and analyse website traffic flow and provide regular reports
- Attain key client performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Arrange webinars and webcasts
Candidate Profile:
- Must have 3 to 6 years of digital marketing experience
- Must have hands-on experience of SEO/SEM,Social Media, Analytics
Education:
- Bachelor's degree, (preferably in Mass Communication)
Desirable:
- Agency experience
- Offline marketing experience
- Experience of working with mid-size and large accounts
