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30/04 Jyoti
HR at Raycon Group

Views:190 Applications:61 Rec. Actions:Recruiter Actions:0

Manager - Digital Marketing (4-8 yrs)

Mumbai Job Code: 157551

Digital Marketing Sr. Executive/Assistant Manager

About Us

hBits is India's most experienced real estate fractional ownership platform, backed by Raycon Infrastructure, an Indo-German real estate and infrastructure joint venture. We are democratizing and digitizing investments in commercial real estate. hBits' goal is to build a global digital exchange for real estate. Our team comprises of ambitious graduates from Harvard, Stanford and IIMs as well as experienced professionals from top corporates like HDFC, Piramal and Knight Frank.

Primary responsibilities would include to Manage Earned & Owned Media


- Manage all owned and earned sales touchpoints.

- Drive Organic lead generation using search and social media

- Managing social posting and promotion with a KPI of conversions

- Managing SEO to drive higher SERPS

- Work on building and deploying all aspects of owned assets like websites, app, etc, with a strong hold on user experience

- Drive brand listening and response management

- Manage PR & Influencers relationship, budget, and activations

- Capability building with respect to affiliate marketing

Experience required :

- 6-8 years of organic lead generation & Social Media (PR agency and copywriting experience would be a big plus)

- Knowledge and experience working with social media platforms and tools hands-on (very imp: FB, IG, YT, - )

- Expertise with social listening tools and community management tools

- SEO and data-driven, with the ability to switch fast to new trends and consumer habits

- Strong communication skills

- Customer service driven: the ability to respond to customers in a timely manner

- Multitasking and analytics skills is a must

- Be well organized, project management skills is key

- Be creatively and commercially driven

- Brand knowledge (product, consumers, strategy,..)

- Knowledge on how to manage influencers, PR communities

Reporting to - Head of Department

CTC - As per company norms

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