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11/10 Ramkumar Kubendiran
HR Executive at Bexhin Technologies

Views:8 Applications:5 Rec. Actions:Recruiter Actions:2

Manager - Customer Engagement (8-10 yrs)

Chennai Job Code: 180521

Job Purpose

Responsible for retaining existing active clients & increase revenue. Ensure consistent client engagement activities to fence these clients using digital & offline mediums. Also required to build smart data analytics to understand client trading behaviour/segmentation & run marketing campaign to retain our clients.

Roles and Responsibilities :

- Work on building Retention strategies for clients to keep them active.

- Will be responsible for the assigned targets for usability levels (KPI) in terms of retaining existing client to trade & increase wallet share.

- Create, Optimize & evolve retention strategies to fence clients.

- Introduce clients with relevant Equity & Non-Equity Products to increase business.

- Identify areas of customer improvement experience & Create new & develop existing retention campaigns & loyalty programs.

- Evaluate program results and optimize as required.

- Coordinate with Research teams to engage clients with relevant research content/article to create engagement.

- Good Content writing skills to communicate effectively to clients through mailers & SMS.

- Strong business analytics to identify clients.

- Liaise with Product Team for new Product launches & create effective marketing campaign for the clients.

Functional Competencies/ Desired Candidate Profile

- Good knowledge on Equity Markets & Financial services.

- Process design & implementation.

- Online marketing campaign management.

- Strong Data Analytics.

- Behavioural Competencies.

- Good Interpersonal Skills.

- Multi tasking & handling deadlines

Qualification: Any Degree

Experience: 8+yrs

Industry : Banking/Insurance/Trading

Interested please share resume 

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