HR at Novel Search Consultant
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Manager - Content Writer (4-7 yrs)
A new-age fractional real estate investment platform powered by technology, in-depth research, and extensive on-the-ground experience, Investment tech start-up who has raised its seed round of funding led by SAIF Partners and Mayfield India is looking for a Content Writer.
Roles And Responsibilities
- Research industry-related topics pertaining to wealth management products (combining online sources, interviews, and studies)
- Develop content that is accurate and engaging.
- Accurately understand & represent what we do as an organization using text, image, and video-based content in the form of blogs, website content, Whitepaper in all means of digital platforms.
- Enable wide reach and readership for content using social and digital marketing, leading to impulse-based connections back to us.
- Understand customer use cases and build relevant stories out of the same.
- Measuring the results of content marketing activity to inform future marketing campaigns.
- Conduct simple keyword research and use SEO guidelines to increase web traffic.
- Promote content on social media.
- Identify customers- needs and gaps in our content and recommend new topics.
- Ensure all-around consistency (style, fonts, images, and tone).
- Update website content as needed.
- Assist in video production and distribution.
- Maintain dashboards to track the performance of content including videos, newsletters, blog posts, white papers, etc.
- Manage mailing lists.
- Minimum 4-6 years experience in content writing.
- Strong Knowledge in wealth management is must.
- A passion for language and grammar and a journalistic bent of mind.
- Ability to make research-based tech/business topics easy to understand, engaging and human.
- Ability to network with media to enable the distribution of content.
- High quality spoken and written English is required.
- Ability to collaborate with internal customers.
- Portfolio of published articles.
- Keen desire to learn new content platforms.