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12/05 Ruddhi
Talent Acquisition at Talent Stock Solutions

Views:3 Applications:6 Rec. Actions:Recruiter Actions:0

Manager - Content Marketing - SaaS Firm (2-7 yrs)

Gurgaon/Gurugram Job Code: 212960

Roles and Responsibilities :

- Develop content strategy aligned with short-term and long-term marketing targets

- Collaborate with business and engineering teams to plan and develop content

- Create and publish engaging content. (Website Content, Blogs, Case-studies, E-Books, and Branded Video Content, Sales Marketing Material, Marketing Collaterals, Emailers, Product Content, etc)

- Optimize content according to improve on-page and off-page SEO

- Use content management systems to analyze website traffic and users engagement metrics

- Manage content distribution to online channels and social media platforms to increase web traffic

- Ensure compliance with the law (e.g. copyright and data protection)

- Stay up-to-date with developments and generate new ideas to draw the audience's Attention

Desired Candidate Profile :

- 3+ years of content marketing experience in the procurement industry/tech start-ups (SaaS experience is a plus)

- Strong English writing skills

- A creative bent of mind

- A willingness to be bold and innovative

- Fast execution skills

- An eager enthusiasm to learn and grow on the job

- Working knowledge of SEO and web traffic metrics

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