Recruiter Logo
Now Apply on the Go!
Download updazz Jobseeker App and get a seamless experience for your job-hunting
14/08 Lipsa
Senior Executive - HR at Brown House Baking Pvt Ltd

Views:313 Applications:136 Rec. Actions:Recruiter Actions:2

Manager - Brand Marketing - Hotel (5-10 yrs)

Bangalore Job Code: 44838

Responsibilities : 

- Plan an annual brand marketing calendar aimed at achieving the walk-in as well new customer acquisition targets.

- Responsible for all store promotions and new product launches.

- Responsible for building traffic-driving marketing strategies for retail stores.

- Responsible for daily/weekly/monthly marketing plans and budget allocation amongst various offline events & activations.

- Initiate & execute cross promotions as well as establishing corporate tie ups and exhibitions.

- Liaise with creative, activation for product/ press release/ events etc and managing vendors for collaterals/ events etc.

- Managing multiple agencies/ partners for events, designing, printing etc.

- Manage daily MIS & budgeting - basis that tracking and recommending best-practice approaches and maximizing ROI within available budget.

- Support the sales team to achieve their targets.
 
KRAs : 

- Conceptualization, designing, implementation and Responsible for the events & partnerships calendar for the brand. New launches, interventions during new product launches and in-store events.

- Involving conceptualization & execution of tactical as well as strategic brand led large scale events.

- Gamut includes store specific previews, PR launch, mall activations as well as city launch plans

- Lead the strategic partnerships portfolio for the brand - leverage synergies with relevant non-competing brands to drive awareness & walk-ins to outlets.

- Influence & manage external agencies to plan and execute campaigns.

Desired Competencies and Behavioural Traits:

- Pro-active and strong ethical skills

- Resilient and able to perform under pressure.

- Detail orientation, Analytical Skill

- Good network with various vendors and experience dealing with them

- Structures and process oriented approach 

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Add a note
Something suspicious? Report this job posting.