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19/09 Tanu
Recruiter at Genique Management Services

Views:34 Applications:16 Rec. Actions:Recruiter Actions:3

Manager - Brand Marketing (2-10 yrs)

Mumbai/Nagpur/Nasik/Navi Mumbai Job Code: 234271

Role: Brand marketing Manager

Employment type: Full Time

Location: Mumbai, Navi Mumbai, Nagpur, Nashik

Job description

1. Plan & deliver business objectives for the brand(s) assigned.

2. Develop & implement marketing plans which addresses brand requirements -- short term & long term

3. Lead and generate strong consumer insights, to NPD and powerful communication for the brand.

4. Conceptualize & implement 360 marketing programs.

5. Handling (Advertisement, media, research, activation) agencies for timely execution of task given and ensure compliances and metrics.

6. Monthly & Annual ATL input Planning & Monitoring

7. Regular Monitoring of the brand key parameters and off take trends to ensure better planning.

8. Interface with internal stakeholders, supply chain, packaging, finance, legal, technical & customer complaint cell to ensure smooth functioning.

9. Lead & generate MIS on brand(s) assigned, category, competition and trade at regular intervals so as to result in effective brand management

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