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23/05 Ritu
HR at Pasona India

Views:32 Applications:20 Rec. Actions:Recruiter Actions:4

Manager - Brand & Digital Marketing (5-10 yrs)

Noida Job Code: 274157

Hi, Job Seekers

Greetings of the Day!

Japanese MNC // Position- Brand & Digital Marketing Manager, Noida

Prefer from #FMCG #Consumableelectronics #kitchenappliances

- Create high quality digital campaign briefs - Identify the market gap being addressed, mention how it is being addressed & define overall campaign objective & direction.

- Develop & Execute offline/traditional, digital, and paid social advertising programs for the business.

- Plan & Execute Digital Campaigns in coordination with Agency for B2C (Consumer Electronics) and B2B

- Measure ROI, KPIs and prepare budget

- Manage and improve online content, considering SEO and Google Analytics

- Build #digitalamarketing roadmap for the business

- #SEO, #SEM

- Manage the #socialmedia Handles for the organization on all top platforms (FB, Instagram, Twitter, YouTube, LinkedIn etc.). Create communication themes & calendars. Maximize engagement & number of followers/ subscribers.

- Email, SMS, Whats app #Campaign, plan and execution through #marketingautomationtools Marketing Automation Tools

- Branding Building (Internal & External)

- Provide internal reports on a regular basis

- Know Media Buying across Search, Social and Programmatic

- Execute PR Activities

- Analytics & Consumer Intelligence (Researching and analyzing consumer behavior, market trends and competitor activity)

Work closely with product and marketing teams to plan and execute 360-degree campaigns

Qualifications

- 5-7 Years relevant Brand & Digital Marketing Experience

- Prior experience with a digital marketer, a media agency, or a marketing responsibility in a leading consumer company

- Engineering/MBA

- Prior Experience in offline/traditional, digital, and paid social advertising programs for the business.

- Very strong analytical and quantitative skills

- Good experience with marketing analytics (Google Analytics 360- , GA4, Adobe Analytics)

- Deep understanding of SEO and how search engines work

Passionate & Self Motivated

Prefer - Immediate Joiner

Interested candidates share your update resume

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