Senior Executive - Talent Acquisition at Mamaearth
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Mamaearth - Senior Brand Manager (3-6 yrs)
Own the Umbrella brand campaigns and Brand purpose initiatives of Mamaearth.
- Plan & execute 360- marketing campaigns for Mamaearth as a brand.
- Plan digital media for campaigns & evaluate/monitor performance.
- Drive purpose led initiatives with external organizations.
- Create effective PR stories that can make Mamaearth stand-out as a purpose-first brand.
- Maintain Brand calendar, budget and deliveries accordingly.
- Work on blue-ocean ideas and think big to create impactful brand properties.
- Masters degree in management/marketing
- Experience: 3-6 years marketing experience where brand campaigns have been managed.
- Worked on 360- marketing campaigns
- Ability to work with multiple external agencies including creative
- Digital media understanding, planning and evaluation
- Strong creative sensibilities
- High ownership and passion
- Ability to work with multiple stakeholders/agencies
- Experience working on multiple projects and managing tight timelines.