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13/09 Shivani Singh
Senior Executive - Talent Acquisition at Mamaearth

Views:916 Applications:190 Rec. Actions:Recruiter Actions:19

Mamaearth - Senior Brand Manager (3-6 yrs)

Gurgaon/Gurugram Job Code: 233424

Own the Umbrella brand campaigns and Brand purpose initiatives of Mamaearth.

Responsibilities:

- Plan & execute 360- marketing campaigns for Mamaearth as a brand.

- Plan digital media for campaigns & evaluate/monitor performance.

- Drive purpose led initiatives with external organizations.

- Create effective PR stories that can make Mamaearth stand-out as a purpose-first brand.

- Maintain Brand calendar, budget and deliveries accordingly.

- Work on blue-ocean ideas and think big to create impactful brand properties.

Qualification:

- Masters degree in management/marketing

- Experience: 3-6 years marketing experience where brand campaigns have been managed.

- Worked on 360- marketing campaigns

- Ability to work with multiple external agencies including creative

- Digital media understanding, planning and evaluation

- Strong creative sensibilities

- High ownership and passion

- Ability to work with multiple stakeholders/agencies

- Experience working on multiple projects and managing tight timelines.

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