Loop - Executive - Marketing (1-3 yrs)
As a marketing executive, you'll be an important part of our journey to execute our marketing strategies, leveraging your skills and insights to make a tangible impact.-
KRAs :
Roles and Responsibilities:
Omni-Channel Marketing Execution:
- Collaborate with the marketing team to execute omni-channel marketing strategies.
- Implement and monitor campaigns to enhance brand visibility and engagement.
Referral Channel Development:
- Cultivate third-party referral channels to expand brand reach.
- Secure link backs to our website through strategic partnerships and collaborations.
Social Media Management:
- Actively contribute to building and maintaining a strong social media presence.
- Increase engagement across various social media platforms through compelling content and interactive campaigns.
Content Management System Updates:
- Perform basic updates on the CMS to ensure accurate and timely information dissemination.
Digital Marketing Campaigns:
- Co-create and implement digital marketing campaigns aimed at enhancing the brand's online presence.
- Analyze campaign performance metrics and provide insights for continuous improvement.
Candidate Requirements :
Experience : Possess 1-3 years of relevant experience in marketing or a related field.
Research Skills : Comfortable conducting thorough research to gather insights and stay updated on industry trends.
SEO Knowledge : Preferably have familiarity with SEO tools to optimize online content for search engines.
Communication Skills : Demonstrate excellent written and oral communication skills to effectively convey ideas and engage with diverse audiences.
About Loop :
- Stripe is the payment infrastructure for ecommerce; twilio is the communication infrastructure.
We are Loop - we want to be an infrastructure for ecommerce subscriptions.
- eCommerce is evolving into subscriptions led business, be it Mercedes giving cars for $1000/month or Tacobell giving one taco/day subscriptions for $10/month and then there are subscriptions for consumables, content and services.
Some categories where subscriptions is relevant :
- Beverages
- Health supplements
- Pet Foods
- Grocery
- Home Goods
- Baby Products
- Beauty box
- Meal box
- Fashion & apparel
- Art & Accessories
- We launched our product in Oct'21 and focussed on the US market for replenishment category.
- We have some paying customers and have raised a $2Mn seed round from THE BEST angel investors in US / India like Gokul Rajaram, Varsha Rao, Alexander Erikstrup, Ed Hallen & founders of SaaS / software companies.
- Founding team consists of 2X founders who have built and scaled SaaS businesses in the past.