HR Generalist at Lincode Labs Pvt. Ltd.
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Lincode - Content Writer (3-10 yrs)
Job title: Content Writer or Marketing Content Writer
We are looking for a content writer to join our digital marketing team.
Content Writer responsibilities :
- Create content for blogs, articles, case studies, use cases, white papers, marketing collaterals, product descriptions, social media, and the company website.
- Perform ongoing keyword discovery, expansion, and optimization
- Work with the marketing team to drive SEO in content creation.
- Conducting in-depth research on industry-related topics in order to develop original content.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies
- Editing and polishing existing content to improve readability.
- Conducting keyword research and using SEO best practices to increase traffic to the company website.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers- needs and recommending new content to address gaps in the company's current content.
Content Writer Requirements :
- Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
- Proven SEO experience
- 3+ content writing or copywriting experience. Experience in technical writing or writing for a software company is a plus.
- Working knowledge of content management systems.
- Proficient in all Microsoft Office applications.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.