ORM Lead

Urgently Hiring for a Mumbai based retail giant for their upcoming new commerce model, where they will infuse general trade with e-commerce for consumer durables and consumer electronics category. It is a well-funded venture, and plans to cover approx 20k plus pincodes in the first year of launch. We have positions across levels, and are looking for sharp talent to be a part of growth story.

- Positions hiring for : ORM/ Social Media Manager

Job Description :

- Candidate profile : Responsible to create and maintain a favourable brand image of the company and its products, monitor how the brands are engaging with the audience and also check reputation related parameters of competition brands.

- Qualification : Graduate + MBA premiere instt.

- Experience : 2 to 15 years in Retail and Advertising Agencies

Responsibilities :

- Develop compelling content for social and digital media platforms including Twitter, Facebook, YouTube (video,, LinkedIn, and other social media to provide reach for key launches, promotions and viral marketing efforts

- Manage activities related to organizational reputation within digital media.

- Build and maintain our content distribution network by way of social media channels

- Day- to- day scheduling, content creation, maintenance and updates for social media accounts including but not limited to Twitter, Facebook, Tumblr, Instagram, Google

- Monitor and improve the quality of responses of the team.

- Coordinate with different teams on escalation/queries over the various platforms

- Provide creative input

- Monitor and track the conversations for top 3 families at least to understand customer's perception about the brands and products.

- Generate reports on customers' interests and disinterests which can be used to understand the customer insights to create campaigns

- Share the reports with categories to help them create promotions and campaign

- Track and monitor Competition activities/promotions

- Check the sentiment analysis for competitor's engagement activities.

Skills / Competencies :

- Excellent communication skill

- Attention to detail

- Confidence and Decisiveness

- Result Orientation

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