Key Accounts Manager at TRUSTKLUB
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Lead - Digital Marketing - Internet/Online (7-15 yrs)
Job Responsibilities :
Owned Media :
- Manage website as per product launch, feature launch and campaign in line with Product Marketing.
- Analysis for web traffic and actions.
- Plan and execute all social media post for the category in all owned Social channels (Organic and Paid).
- SEO for the category as per requirement.
Paid Media :
- Manage, Plan and execute all biddable media including Google search, AMS for the category.
- Manage, plan and execute all campaigns including display media, programmatic, Impact etc during campaigns for the categories.
- Establish PDCA cycle for all investments as well as organic activities.
- Manage product placement on all e-comm portals.
- Regular Audits to ensure presence of products, contents in all e-comm portal.
- Manage vendors, affiliates (Agency etc) and strategic alliances (Media).
- Budget management for Online spends for the category.
- New projects as in when required.