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26/03 Vikas
Consultant at Team Works Consultancy

Views:30 Applications:12 Rec. Actions:Recruiter Actions:4

Lead - Content Creation - eCommerce (5-10 yrs)

Mumbai Job Code: 318513

Content Strategy and Development :

- How to ensure Influencer, Celebrity, scripts and content is most authentic

- Deciding the product strategy with keeping content at the core

- Develop and oversee the implementation of comprehensive content strategies to drive brand awareness, engagement, and conversions on Instagram (Regards to Influencer Marketing)

- Lead the conceptualization and execution of creative ad concepts, leveraging UGC-driven content to showcase our products effectively.

- Foster a culture of creativity and innovation within the team, continuously generating fresh ideas and concepts to elevate our content offerings

Content Production Management :

- Provide guidance and direction in all aspects of content production, from ideation to post production, ensuring high-quality deliverables that resonate with our target audience.

- Supervise the planning and organization of production schedules, including location scouting, script development, and casting.

- Oversee post-production processes, including editing, color correction, and visual effects, to maintain brand consistency and excellence in output

Technical Expertise and Quality Control :

- Demonstrate proficiency in content creation tools and techniques, with a strong understanding of iPhone photography and lighting principles.

- Enforce quality control measures to uphold the brand's visual identity and messaging across all content outputs, providing constructive feedback on post-production edits.

- Continuously optimize content production processes to enhance efficiency and output quality, staying abreast of industry trends and best practices

Collaboration and Brand Alignment :

- Collaborate closely with cross-functional teams, including marketing, design, and product, to ensure alignment of content strategies with overarching brand objectives and messaging.

- Develop and maintain brand guidelines for visual content, fostering consistency and coherence in brand representation across all touchpoints.

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