Lal Path Labs - Assistant Manager - Retail Marketing (7-8 yrs)
Marketing Management & Media Planning :
- To formulate a clear and compelling Marketing Management & Media Planning :
- To formulate a clear and compelling brand identity
- Develop and Collaborate with the sales team for effective implementation of marketing strategies brand identity
- Develop and Collaborate with the sales team for effective implementation of marketing strategies
Budgeting :
- Marketing budget preparation & their effective utilization
- Plan and regulate the expenses of the marketing activities across the Region
Brand Communication & Promotions :
- To design the communication, media planning and communication channels
- To manage communication budgets maximizing effectiveness & reach for the budget
- Product launching and Brand establishment
- Organise outreach programs with prospective patient community for with a view to generate footfalls from them
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