Business Development executive at Peopleprosper Technologies
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Kredily - Product Marketing Specialist (3-5 yrs)
Responsibilities:
- Developing and implementing a product marketing plan in line with the company's business & strategic objectives
- Developing long-term portfolio strategy and identifying opportunities for new product development.
- Working closely with other teams to develop promotional programs & tools to support the delivery of product plans & new product launches
- Conducting product training for field sales & other audiences.
- Analyzing sales, financial, and market data to support planning & forecasting and arrive at recommendations to achieve objectives
- Monitoring competitors' products to identify competitive gaps and opportunities.
Key Requirements :
- You have a degree in Marketing, Business Administration, or a related field.
- You have at least 3 to 5 years of hands-on experience in a product marketing role and a demonstrated track record of driving growth in a similar product category.
- You possess strong expertise across various aspects of marketing, including brand marketing, PR, content management, digital marketing, and performance marketing.
- Prior experience in launching new products or new markets is a strong plus/
- You have excellent written & verbal communication skills and are comfortable dealing with the media.
You have the ability to build relationships and collaborate effectively with multiple stakeholders.
- You are a strong problem solver and strategic thinker
- You are organized and self-disciplined, with the ability to meet tight deadlines.
