Senior Manager -HR at Kredent
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Kredent Group - Manager - Digital Marketing - StockEdge (6-12 yrs)
- StockEdge is one of the most innovative and deep stock market analytics platforms. Guided by our mission of empowering individual investors and traders, StockEdge has created a place for itself in the market and is used by millions of users as their decision support system. It covers analytics and end-to-end information about all Stocks in India. We are working towards making StockEdge India's top analytics platform.
Job Description :
- Craft strategies for the entire marketing function.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and marketing campaigns
- Knowledge in CRO, ASO, Mobile marketing, marketing automation, CRM, and MMP.
- Understand consumer behavior, identify user segments & execute relevant marketing campaigns.
- Set up the processes to ensure consistency in communication across all marketing efforts.
- Prepare the budget for the marketing campaigns.
- Track and improve continuously the performance against goals/objectives.
- Monitor competition in terms of customers. acquisition, retention, and monetization practices, pricing changes, new products, and features.
- Identify opportunities to reach new segments and expand market share.
- Hire, Mentor, and train the team - on best marketing practices & latest innovations.
Requirements :
- Work experience as Head of Marketing preferably within the finance industry.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, and social media
- Experience running successful marketing campaigns.
- Leadership skills with the ability to set and prioritize goals.
- Analytical mind and experience of 8-10+ years.
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