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30/04 Anubhav Aggarwal
Head - Product & Digital at Kraftshala

Views:358 Applications:84 Rec. Actions:Recruiter Actions:7

Kraftshala - Senior Manager - Digital Marketing (4-6 yrs)

Delhi Job Code: 35505

At Kraftshala, we collaborate with the world's most preferred recruiters to build outstanding online business education programs that help students crack their dream jobs. Our custom technology platform combines the scale of pre-recorded lessons with the impact of one-to-one interactions with hundreds of industry managers, delivering a gold standard learning experience. We are currently focused on the sales and marketing domain, where we have worked with Unilever, P&G Nestle, Marico, Vodafone and others to create programs that have been taken up by thousands of students across IIMs, ISB, XLRI, FMS and other top campuses.

We are an early stage company with a small team of ex- Nestle, Unilever and Goldman Sachs folks and a global ambition. We are looking for people who thrive in unstructured, creative environments, can grow their skills to keep up with the pace of our growth, share our passion for positively impacting students- careers and, in process, revolutionise the landscape of higher education in India.

About the Role:

As the Senior Digital Marketing Manager, you would be simultaneously leading our digital strategy while also building content and learning sessions for digital marketing students, often in partnership with India's top digital marketers.

What You'll Do:

- Rapidly expand our online reach through an aggressive and entrepreneurial approach to constantly testing, measuring and iterating.

- Work with creative and content teams to develop best in class marketing campaigns optimized for conversion, relevance and student/ recruiter preferences

- Design, build and maintain our social media presence in tune with the overall brand strategy.

- Work with the industry's leading marketing thought leaders to distil new learnings into stories and frameworks that feed into our program content.

- Deliver learning sessions on key aspects of digital marketing to aspring digital marketing students.

- Build a team of digital marketers to run campaigns and mentor students.

What You'll Need :

- 4-6 years of experience in digital marketing, with a strong hold on search (paid and organic), content and email.

- Curiosity and ambition to become one of the leading digital marketers of the future.

- An analytical bent of mind

- Great communication and interpersonal skills to work effectively across multiple teams in an ambiguous, fast-changing environment

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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