HR Analyst at Kofluence
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Kofluence - Content Writer (2-3 yrs)
Profile Description
- Create crisp, relevant, and SEO-friendly content for the various communication channels to gain Customer traction
- Build community engagement through content promotion & distribution in social media platforms like LinkedIn, Facebook, Twitter, Instagram, Pinterest, YouTube, etc.
- Create a content roadmap and maintain a rich editorial calendar to eventually grow the company's social media presence & user engagement
- Creating quality, authentic, and relevant content for our audience leveraging the abuzz Headlines
- Strategizing high-impact digital content and their role-out across social media platforms to drive consumer engagement
- Develop a content strategy aligned with short-term and long-term marketing targets
- Collaborate with marketing and design teams to plan and develop site content, style, and layout Create and publish engaging content
- Work closely with the content marketing team and other partners to develop assets (blogs, emails, banners) and plan campaigns for product launches
- Responsible for writing fresh, unique, and creative content for websites, blogs, social channels, emails, articles that engage the target audience.
- Responsible for working closely with the Digital Marketing Team to develop and implement effective marketing campaigns.
- Take ownership of the entire marketing portfolio and from a data-driven perspective propose new experiments, campaigns, or channels to increase qualified top-of-funnel leads.
Skillset
- Excellent command over English and English grammar (both spoken and written)
- Knowledge of social media handling, content marketing, SEO friendly writing would be preferred.
- Innovative, internet-savvy and well informed of internet trends
- Ability to think and act creatively in a resource-constrained environment.
- Result-oriented with a strong sense of ownership.
Other Information
- An awesome team, who are good at their stuff
- A great office with a cool culture.
- The freedom to do things your way, as long as you have a solid reason.
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