Job Title: Key Accounts Lead

Job Description:

- Support on Key Accounts Strategy Development - Support implementation of Key Account strategy for USL - Responsible for delivery of Key Account Sales Target.

- National Key Accounts Support to Regional Key Accounts Delivery

- Recommend terms of trade and contracts for national key accounts and identify relationships

- Support execution of all National and Regional Agreements, including development through the regional category of national chains.

- Partner in negotiating trading terms, managing trade spending and sales forecast, as well as perform promotional planning and business review

- Prepare annual/quarterly activity calendar for Key Account Programs

- Support new products launch and ensure generation of trials for the brands - collaborate with Brand Teams

- Prepare training calendar - brand trainings, perfect serve communication, bar academy etc. for Key Account personnel.

- Customer Marketing Initiatives in Key Accounts

- Work with internal partners to implement sales, merchandising and promotional strategies to accomplish business goals and achieve sales targets

- Monitor competitor activities and leverage industry best practices in Key Accounts, conduct shopper insighting studies in sync with Marketing and Customer Marketing teams

- Vendor management with respect to selecting and evaluating vendors, manage key relationships

- Manage inter-functional process & relationship for seamless execution

Key Skills: Customer Marketing, Key Accounts

Location: Asansol, Mumbai

Required Experience: 10-18 yrs

Contact Person: Mary Jacintha

Salary: INR 1700000 - 2000000

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